In this digital-focused world, promoting your business online seems like a no-brainer. I’ve certainly shared plenty of content about online marketing with you guys, and I agree that it’s an important part of building a business. Whether you’re a one-person show or have a big clinic or studio to run, …
Work/Life Balance
Finding balance as a self-employed person can be tough! This can especially be true for people working in caring professions such as yourselves. But I honestly believe that taking care of others starts with taking care of you! In this section, we talk about this issue and how to start to find that balance so our lives and businesses feel more aligned with each other.
Heart, not Hustle
If Merriam Webster had an entrepreneurial word of the year, it seems like the word for 2017 would be hustle. Everywhere I look, people are talking about the importance of the hustle. Or working on their side hustle. Or how you need to hustle if you want to make things happen. What does hustle …
Burnout
This is a topic that's pretty personal to me. Maybe it's personal to you too. Burnout. What does that word mean to you? For you massage therapists out there, it might make you think about the so-called statistic that says RMTs tend to 'burn out' after 5 years, because their bodies just …
I did a social media detox. Should you?
Happy September! I swear I didn't plan it that way when I left on my break but it's nice to come back at the start of a new month. Of course September for most of us has this 'new' and exciting feeling to it even if we've long since stopped going to school. I hope you've all had wonderful …
What the heck is a social media detox?
Social media, and just being 'social on the internet', has been a part of my life since I was in high school. That's over 20 years. 20 years of using the internet to connect with other people. It started with getting my first email address and online chat rooms, then expanded into IRC, online …
Communication
Let's keep this short and sweet: the ability to communicate clearly with your clients is probably the most important part of running a business. You can be the world's best at what you do, but if you can't speak to your clients in a way that they understand and 'click' with, they aren't going to …
