I had a full schedule most of the time. […] All I had to do was focus my marketing and website strategy to appeal to the people I most wanted to work with. Back when I was a massage therapist I found myself struggling in the same way so many other small biz folks struggle: […]
Massage Case Study: A niche-specific website really works! Read More »
This post is an excerpt from a series I wrote for my newsletter subscribers, on how to create an entire plan for your online marketing that actually makes sense for you and your business. Whether you’re running a clinic, studio, gym, or just your own small solo office, you’ve probably got lots of things on
How To Plan Your Content Schedule in Four Steps Read More »
… and other solo health and wellness businesses! Now wait, I know what a lot of you are thinking: “Pinterest? Why Pinterest? Isn’t that just for recipes and decoration ideas?” Trust me, I get it! I used Pinterest for only that kind of stuff for years. I’ve even got a board with almost 2000 pins
Pinterest for Massage Therapists Read More »
… and other solo health and wellness practitioners! Have you considered using video in your practice? Think it might be a great way for your potential (and current!) clients to get to know you? It often is! So in today’s episode, we take a deep dive into YouTube as a platform. This is the third
YouTube for Massage Therapists Read More »
… and other health and wellness solo practitioners! Pre-Show Note: Instagram Templates Are you looking for pre-made templates to use for your Instagram feed? Check out my shop.And now, on to the podcast episode! 😁 Using Instagram for your business is a little different from using it for personal use! While selfies and pictures of
Instagram for Massage Therapists Read More »
… and other health and wellness solo practitioners! Using social media for your business can be a wonderful way to reach new clients. It can also be a real pain in the @$$! So in this, the first episode in the Social Media series, we’re taking a deep dive into Facebook. Things covered this week:
Facebook for Massage Therapists Read More »
So last week we talked a whole lot about money! We covered a ton of topics including how to budget, how to think about saving, what kinds of things you should be saving for, and all that really important stuff. If you haven’t read that post yet, I suggest you go back, read it, then
Making More Money as a Massage Therapist! Read More »
Here’s a topic that every single one of us self employed people has struggled with: money! Before I get into the topic here’s a bit of a disclaimer: I’m not a financial advisor or accountant. I do suggest that you talk to both of those professionals, especially if you’re in debt or have a complicated
How to Manage Money as a Health or Wellness Professional Read More »
Do you use social media for your business? I bet most of you said yes to that question. It’s quite common now. Some would even say it’s a requirement of doing business in this day and age. While I wouldn’t say it’s required, I do think it’s a great tool and one that can help
Getting Awesome at Social Media for your Business Read More »
On this week’s podcast episode, I took a deep dive into online booking software. As you probably already know, there are dozens of different platforms out there, all with different features, price points and usability. Rather than try out all of them – that would be a long-term project I think! – I picked some
Which Online Booking Software Should You Choose? Read More »
